Hey Folks: Our new little BAT blog is getting some good press! Check out our quote in the following Bloomberg article about the s-l-o-w return of business class amenities on international flights.
Here’s the link: http://www.bloomberg.com/apps/news?pid=20601103&sid=a10He8umbUY4
And here are a few lines from the intro:
By Mary Jane Credeur and Mary Schlangenstein
Feb. 26 (Bloomberg) — Delta Air Lines Inc. and AMR Corp.’s American Airlines, the world’s two largest carriers, are counting on lie-flat seats and Tahitian crab soup to help win back their most-profitable customers.
With the easing of an 18-month global slump in first- and business-class travel, Delta’s seats that recline 180 degrees into beds and American’s Asian-fusion appetizers are lures for the corporate passengers whose ranks dwindled when the global recession ravaged budgets for international flying.
Filling the premium seats at the front of airplane cabins is pivotal to U.S. airlines’ efforts to return to profit in 2010 after weak demand forced them into discounting to woo vacationers. Business fliers are prized because they typically pay the highest prices and take to the air more often.
“If you’re flying to Japan or Seoul, it makes all the difference in the world to put your legs up and really sleep and arrive rested and ready to go,” said Chris McGinnis, editor of The BAT, a San Francisco-based newsletter and blog for frequent travelers. “You’re going to feel really taken care of.”
U.S. airlines have been playing catch-up in recent years with overseas competitors such as Virgin Atlantic Airways Ltd. that moved more quickly to add amenities including seats that convert into beds.
Here’s the link: http://www.bloomberg.com/apps/news?pid=20601103&sid=a10He8umbUY4




