Quantcast

3 BAT readers get month’s supply of roadie java

August 24, 2010

The weak, plasticky and unsatisfactory in-room coffee experience

As you may have read in previous issues, The BAT has partnered with Starbucks to get the word out about VIA, its new line of instant coffee, among frequent travelers like YOU!

Starbucks VIA is perfect for those times you find yourself deprived of good coffee on the road. You know what I mean…like when your only option is that weak tea-like brew you find on hotel breakfast bars. Or worse, when you don’t have time (or money!) for room service and the stuff produced by the “coffee” maker in your hotel room is your only option. Ick! Then there are also those times when the coffee urn runs dry at that all-morning meeting…

With Starbucks VIA, just keep a pack in your briefcase or carry-on bag to ensure a really good cup of coffee no matter where you are. All you have to do is add hot or cold water. The taste is amazing—I honestly have a tough time telling the difference between VIA and the real thing. (>>>Click on the ad to the right for more info about VIA>>>)

How would you like to give Starbucks VIA a try for a month, for free?

Here’s all you have to do:

Leave a comment below or send me an email describing a travel situation where you WISHED you had a pack of Starbucks VIA to get your day off to a good start with a REAL cup of coffee. THAT’S IT!

Just two or three lines are all I’m looking for. But if you are feeling especially creative, send it along as a poem…or haiku*…or a photo. If you are already a fan of VIA, tell us why.

I’ll pick what I feel are the top three entries, and those folks will get a one-month supply of Starbucks VIA and a nice new mug sent to them. Easy!

I look forward to hearing from you!

*HAIKU: a 3 line, one stanza poem with a syllable count of 5, 7, 5.

Filed Under: Deals
  • Jacques

    I travel to remote parts of China and stay in local (non westernized) hotels.

    I once stayed in a local hotel that made coffee only every other day! Add water to whatever was left from day 1 and heat it up.

    VIA…a saviour

  • Tom Shannon

    Love the Italian Roast VIA. Discovered it about two months ago. I brew the pre-packaged hotel brew and then add one or two VIA packets to get it up to full octane! Works great; saves tons of time. Perfect for camping and backpacking too.

  • chris

    Check out the haiku sent to us from reader RG:

    1>
    I’m in such a rush.
    Oh, this security line.
    I need my VIA!

    2>
    Always on the go,
    I really need my VIA.
    It’s my sustenance.

    3>
    Always on the go,
    I really need my VIA.
    It keeps me going.

    4>
    My mind’s on coffee,
    Waiting in security.
    Gotta be VIA

  • http://ShopEatDrink.com Mary O

    Most times when I’m traveling there’s a Starbucks nearby. But when there’s not and all I have is hotel in-room coffee, that’s not a good morning. Also when traveling to countries not exactly known for brewing decent coffee, it would be great to be able to make a good cup of joe.

  • boberonicus

    When my wife and I travel, I am the designated coffee lackey. Since the well-aged pre-packaged hotel room grind is so weak as to be non-potable, I usually end up putting on random clothing and finding the nearest well brewed cuppa. Permit me to sleep in as summer winds down.